Playbooks
Plays that turn a scan into a sale
You don’t have to dream up a use for QR Coupon. Here are proven ways stores put it to work — pick the one that fits your shop and copy it.
Refills
Refills that reorder themselves
Every refillable product you sell — printer ink, pet food, supplements, coffee, cleaning concentrate — carries its own reorder button.
- Generate a QR for the product with a loyalty coupon baked in.
- Print it on a sticker label and slap it on the bottle, box or refill pack.
- When it runs dry, the customer scans — the exact refill lands in the cart, discount already applied.
You’re on the shelf at the one moment they actually need you — no app, no login, no hunting your site.
Local print
Flyers & posters that fill carts
Turn every flyer, poster and door-drop into a channel you can actually measure.
- Create a campaign code with your print discount.
- Print it across the whole run, grouped under one campaign.
- Footfall scans straight into a discounted cart — nothing to type.
Your dashboard shows which drop actually paid for itself, so the next print run is money you know is well spent.
Unboxing
Parcels that earn the next order
The box is open and the goodwill is at its peak — that’s the moment to ask for the next order.
- Add a “Scan for 15% off your next order” card or sticker to every parcel.
- The QR opens their favourite product with the coupon ready to go.
- They reorder in one tap, while they still love what they bought.
One-time buyers become repeat buyers — no email they’ll ignore, just a code already in their hand.
Hybrid retail
A shelf that sells after closing
Your shop floor keeps selling when a bestseller sells out — or after you’ve locked up for the night.
- Put a QR card on the shelf, counter or window for each hero product.
- Shoppers scan the out-of-stock size or variant on the spot.
- It drops into their cart to buy now or finish later at home.
You capture the sale even when the product — or you — isn’t behind the till.
Events
Markets, fairs & pop-ups
One code on the stall, and no queue for a single card machine.
- Make an event-day code for your hero product or your whole shop.
- Display it big on the stall with the show discount.
- The crowd scans and buys from their own phones.
You keep the sale even if they decide later, on the train home — no missed orders at the busiest moment.
Social
See which creator actually sold
Stop guessing which post drove sales — measure it down to the creator.
- Give every post, story or creator its own campaign code.
- They share it; followers scan into a ready cart.
- Each scan, cart and order is traced back to its source.
You see which creator and which post drove real revenue — not just likes — and put budget where it converts.
Printing
How do you actually print them?
A QR coupon is just an image — anything that can put ink (or pixels) on a surface can print it. Use whatever you already have, and scale up later.
A local print shop
Hand the file to a pro and let them sort stock, finish and volume — stickers, posters, weatherproof labels. The least hassle for a polished result, and the smart move for a big run.
Your label printer
Already printing shipping or price labels? A QR coupon goes to the very same machine — no new kit, just send it the image.
An affordable label printer
No printer yet? Small thermal label printers are cheap now — no ink, peel-and-stick. We print ours on a Niimbot B1.
A 3D printer
Feeling fancy? Emboss or two-tone a code straight into a tag or the product itself — just keep strong contrast so phones still read it.
A regular printer
The old classic. Print onto paper or sticker sheets at your desk and cut to size. Zero extra spend, ready in minutes.
Every play starts the same way — generate a code for a product and a coupon. The Pro plays add campaigns and analytics so you can prove what worked.
Found your play?
Install the free version in two clicks and ship your first QR coupon today.